- Anchoring: players compare prices to what they usually see - Comfort zone math: Smaller, repeatable payments are easier for players to justify - Commitment bias: Once the player starts spending, they’re more likely to continue

When we talk about Game Economy, we often focus on numbers: - How much things cost? - How players earn? But to drive Retention and Revenue, we need to ask deeper questions: - How do players Engage with the game? - How do they Spend? - Why do they Come back?

The Power of Revive Revive mechanics have long been a top feature in Casual and Hybrid Casual games , and for a good reason — they offer...